Search Metrics is a unique search analytics software provider which can track your paid and organic online visibility over a period of time and determine whether a Google algorithm update has affected your site's rankings, be that positively or negatively.
This information will enable you to build on your success so far and if needs be correct any SEO practices of old that may be harming your current campaigns in light of Google's continuing algorithm updates that aim to clean up the web and rid it of SEO spam.
Search Metrics suite of tools allows you to look into your domains in great detail and compare your performance with your closest rivals.
Search Metrics can also aid your PPC campaigns as there is visibility of your paid campaigns too including which keywords are providing the most conversions and also ranking changes over time and their impact.
For more information on how we use Search Metrics to boost our clients' SEO and PPC campaigns contact us on +44 113 212 1211 today and we will be happy to answer any of the questions you may have.