Baidu is China’s largest search engine with tens of billions of searches being made a day, and with a growing number of internet users (there were over 477 million users in mid-2011) if your business is interested in tapping into the Chinese market online, Baidu is certainly the best approach for your search marketing campaigns.Founded in 2000, Baidu has grown to integrate features such as Maps, Image Search, Video Search and News Search as well as having its own encyclopaedia and BaiduKnows is the world’s largest Chinese-language interactive knowledge-sharing platform.

With our in-house multilingual team, including native Chinese linguists, we are able to optimise your search campaigns to rank on Baidu using culturally sensitive knowledge ensuring a linguistically faithful campaign, which will enable you to take advantage of the growing opportunities arising in the Chinese market.


For more information on Baidu, including how to set up a Baidu PPC account, take a look at our blog.

To cement your place on the third largest search engine in the world contact us today to find out how we can help you do this.

China infographic

Take a look at our Chinese infographic for more information on Chinese ecommerce opportunities. Just fill in the short form below.