This week in digital
Bake Off blunder
Loyal fans of The Great British Bake Off were left reeling this week after the winner was announced a few hours early on Twitter. The offender was no other than Prue Leith, a judge from the baking show, who had confused her time zones. The tweet was swiftly deleted but not before many of the show's fans had seen it. Whilst some were angry, others felt sorry for her for the massive blunder.
Check out our latest research on how this year's series has gone down on social media in comparison to last year, and how Prue's gaffe made a significant difference to sentiment.
I've just heard that Prue has accidentally tweeted the winners name early. Now avoiding all social media until this evening is over!! #GBBO
— Hollie Berries (@hollie_berries_) 31 October 2017
I’m sad for Prue with her twitter mishap... so easily done 😔 I feel we should cut her a little slack! Still very excited for the final #gbbo
— Alana Spencer (@Alana_Spencer_) 31 October 2017
On Monday, Google employees were given a very important mission: to fix the burger emoji. A tweet from author Thomas Baekdal highlighted that Google places the cheese under the burger.
The tweet reached the attention of Sundar Pichai, Google's CEO, who said they would address the issue on Monday, although we haven't heard anything as yet...
I think we need to have a discussion about how Google's burger emoji is placing the cheese underneath the burger, while Apple puts it on top pic.twitter.com/PgXmCkY3Yc
— Thomas Baekdal (@baekdal) 28 October 2017
Will drop everything else we are doing and address on Monday:) if folks can agree on the correct way to do this! https://t.co/dXRuZnX1Ag
— Sundar Pichai (@sundarpichai) 29 October 2017
Twitter employee deactivates Trump's account
US President Donald Trump had his Twitter account disabled on Thursday by a Twitter employee. The account was deactivated for 11 minutes before being restored.
Twitter said: "Through our investigation we have learned that this was done by a Twitter customer support employee who did this on the employee's last day. We are conducting a full internal review.'
Trump has used Twitter since 2009 and has been an active user ever since.
WhatsApp had a major outage this week, which affected millions of people across the world. The problem was due to an issue with their servers. Users were able to open the app but the "connecting" message was constantly displaying.
Asia and Western Europe appeared to be the most disrupted. Service resumed after 30 minutes.
Virgin Active found itself in hot water this week after it photoshopped Simone Botha Welgemoed's Cochlear implant out of their latest ad.
Simone said: “I was shockingly surprised and it felt like somebody just dropped a bucket of water on me. I couldn't believe what I saw when my sister tagged me in the Virgin advertisement on Instagram, I couldn't believe what I saw."
Virgin Active has apologized for its actions and corrected the image.